A glance at the global mobile games advertising for 2021, publishers thrive and the number of global mobile game advertisements keeps growing fast. Media buying is still the key user acquisition method for mobile game advertisers.
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Seasonal Game Creatives Are 2.1% of Video Ads and Split Three Ways
AI App Video Ads Prove the Output, Then Ask for Nothing
Inside Voodoo's Portfolio: 17 Titles, Four Take 60% of the Ads
Gossip Harbor Lost Three Quarters of Its US Creative Pool While Japan Held
Localized Game Creatives: What Changes Beyond the Language Track
Ranked by Ads Instead of Creatives, the Same 20 Games Reorder Completely
When Download Rankings and Ad Rankings Diverge: What to Check FirstHow Creator-Style UGC Hooks Are Reshaping Mobile Game AdsWhy Interrogative Choice Openers Scale in Puzzle and Deduction Game AdsDeliberate-Fail Openers in Casual Game Ads: Where the Hook Crosses the Promise LineHow Fantasy MMORPG Launch Ads Use Bundle Reveals and Founder PacksHow to Review Health and Medical App Ad Claims Before Launch
