MMORPG mobile games are one of the most popular categories in Vietnam. According to Sensor Tower, MMORPGs have always le […]

近期，多款大厂新游强势抢量。除了沐潼游戏的《Watcher of Realms》，据 AppGrowing 国际版 监测，朝夕光年的《Dragonheir: Silent Gods(龙息：神迹)》开启大规模买量，登顶 Google Play […]

After unveiling Watcher of Realms in April this year, Moonton has taken the next step. According to AppGrowing, Moonton' […]

Here is AppGrowing's analysis of the global mobile App advertising markets in May 2023, based on advertising data from 2 […]

In continuation of the advertising competition trend in April, the global mobile game ad market in May showed a further […]

  延续 4 月份买量竞争趋势，据 AppGrowing 国际版 监测，5月份的海外手游买量市场呈现进一步的回暖，不仅投放广告量增长，在投手游数也有明显回升，游戏厂商通过买量获取用户的意愿变得更加强烈。 我们也看到一些国产新游出现 […]

以下是 AppGrowing 出海观察 根据全球 50 个国家/地区、24 家全球性媒体平台的广告数据，对 2023 年 5 月应用海外买量特征进行的分析。 01 应用广告投放趋势   从大盘数据来看，2023 年 5 月的在投应 […]

根据 AppGrowing 发布的《2023 年第一季度海外市场中重度手游买量观察》，对比 2023 年 Q1 与去年同期海外各类别手游广告量及在投产品数量占比，可以看到中重度品类中，涨幅最明显的是博弈类手游，广告量占比同比上涨 1.5 个 […]

In March this year, AppGrowing observed that many new MMO games emerged in the global market in Q1, showing a strong mom […]

在今年3月份，“AppGrowing出海观察”观察到，Q1的出海市场涌现多款MMO新游，表现出强劲的收入增长势头，这一公认的红海品类似乎重新成为出海开发者的关注热点。近期，MMO 出海又出现一位新的竞争者——天游网络《神蹟：血舞者(神迹：血 […]