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casual game
Mobile Game Analysis

Single Game Revenue Surpasses Genshin Impact—Is Merge-2 the New Solution for Casual Gam

In the latest edition of SensorTower’s Global Revenue Rankings for Chinese Mobile Game Publishers, Microfun has surpasse […]

2025年2月14日 0条评论 1455点热度 0人点赞 weng, zitao 阅读全文
Mobile Game Analysis

Why Did Tencent's Subsidiary Miniclip Spend $1.2 Billion To Acquire An IAA Mobile Gaming Company?

Tencent’s subsidiary Miniclip recently announced a $1.2 billion acquisition of Easybrain from Embracer Group, with the d […]

2024年11月29日 0条评论 2145点热度 0人点赞 weng, zitao 阅读全文
Data Reports

A Strategic Analysis of Habby's New Game Archero 2 | AppGrowing

Archero 2, the sequel to Archero, has demonstrated impressive performance in the Hong Kong, Macau, and Taiwan regions, b […]

2024年11月28日 0条评论 1837点热度 0人点赞 weng, zitao 阅读全文
brief

XGame Global’s Game Tik Tap Challenge Strategy Analysis | AppGrowing

Tik Tap Challenge is a casual game published by XGame Global. In the past month, the game has achieved over 16.58 millio […]

2024年11月11日 0条评论 1633点热度 0人点赞 weng, zitao 阅读全文
Mobile Game Analysis

After Generating Nearly 10 billion In Revenue With Two Products, Habby's Legendary Studio Launches A New Game

In September, a mobile game called Capybara Go! has been launched in a few markets and has achieved good results in some […]

2024年11月5日 0条评论 4260点热度 0人点赞 weng, zitao 阅读全文
brief

Moon Active Travel Town: Advertising Strategy Analysis | AppGrowing

Travel Town, a puzzle game published by Moon Active, has seen its ranking on the iOS bestseller list rise from outside t […]

2024年9月20日 0条评论 2005点热度 0人点赞 weng, zitao 阅读全文
Mobile Game Analysis

How Eggy Party Cracked the Southeast Asian Market with Smart Advertising - AppGrowing Insights

Eggy Party is a casual game that has taken the Southeast Asian market by storm. It is a fun and addictive game that lets […]

2023年9月28日 0条评论 3737点热度 0人点赞 App Growing Global 阅读全文
Mobile Game Analysis

Twisted Tangle: A Puzzle Game that Mastered the Art of Advertising

Twisted Tangle is a Puzzle game that challenges players to untangle colorful ropes in various shapes and patterns. The g […]

2023年7月6日 0条评论 4193点热度 0人点赞 App Growing Global 阅读全文
Advertising Analysis

Earning $2.6m in 2 weeks! This is What Every Board Game Advertiser Should Learn from Monopoly Go!

"Monopoly Go!" is a new mobile game that brings the classic board game to life with added fun and adventure. It was laun […]

2023年4月27日 0条评论 4344点热度 0人点赞 App Growing Global 阅读全文
Data Reports

Squid Game - The Latest Hyper Casual Currency Craze

Recently, Netflix’s popular series “Squid Game” has become the most popular episode. A group of debt-laden people were desperate, forcing to participate in six childhood games, and players who cleared the game could take away 45.6 billion won.

2021年11月3日 0条评论 5971点热度 0人点赞 App Growing Global 阅读全文
   
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Seasonal Game Creatives Are 2.1% of Video Ads and Split Three Ways AI App Video Ads Prove the Output, Then Ask for Nothing Inside Voodoo's Portfolio: 17 Titles, Four Take 60% of the Ads Gossip Harbor Lost Three Quarters of Its US Creative Pool While Japan Held Localized Game Creatives: What Changes Beyond the Language Track Ranked by Ads Instead of Creatives, the Same 20 Games Reorder Completely
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