A year ago, at Tencent's annual staff meeting, Chairman Pony Ma criticized the gaming business for "resting on its laurels." Just one year later, this assessment has transformed into "a very impressive achievement." The overseas business has been emphasized once again, and it was revealed that Tencent's share of overseas game revenue is now close to half of its domestic business. In 2019, Tencent began accelerating its steps toward global expansion. Last year, the overseas gaming business was even seen as the company's biggest hope for internationalization. This year, Pony Ma once again gave positive feedback on the overseas business. 01.New and Old Products Jointly Pushed Revenues to New Highs According to the released financial reports, Tencent's overseas gaming business […]

Latin America mobile gaming market will approach 5.1 billion US dollars approximately in 2024 and revenue occupies 48% of the gaming industry. How to seize sufficient market opportunities in Latam? In this post, we will cast a light on mobile games in Latin America, as well as local marketing strategies. Table of Contents: 1. Overview of Latin America 2. Mobile Games in Latin America 3. Local Mobile Gaming Market Strategies   To get the full report of the Mobile Gaming Market In Latin America, please download it Here.   1.Overview of Latin America 1.1 Geographical Division Primarily, the continent of Latin America refers to the south region of the United States of America. In general, Latin America contains the state of Mexico, Central America, the […]