AppGrowing Global

  • Home
  • Ad Creatives
  • Top Apps
  • Product Feature
  • Pricing
  • Sign Up
  • EnglishEnglish
    • 中文中文
Non-core Gameplay Ads
Mobile Game Analysis

"Doge Ads" are back? Glaciers Game, with $300 Million revenue, tripled its marketing expenses in Q1 2023

According to the April 2023 Global Mobile Game Advertising Review by AppGrowing, Glaciers Game's 超能世界(Super World) took the 1st in App Store ad ranking and 11th in Google Play, with a significant increase in advertising. Since 2022, Glaciers Game has been the "dark horse" in the industry. With weirdly hot "Doge Ads", Glaciers Game's X-hero has been revitalized after 2 years of release, and has not only reached the top of the app store in several countries/regions, but also contributed over 120 million in revenue, accounting for 46.21% of Glaciers Game's gaming revenue. The success of X-hero has proven the viability of the "Non-Core Gameplay + Doge" advertising strategy. Glaciers Game rapidly scaled up the replications, as represented by the […]

2023年5月26日 0Comments 2348Browse 0Like App Growing Global Read more
   
Stay tuned for latest mobile advertising trends. Subscribe Now!
Categories
  • Adspy
  • Advertising Analysis
  • Advertising Media Analysis
  • brief
  • Data Reports
  • Exclusive Interview
  • Latest Events
  • Mobile Game Analysis
  • Monthly Report
  • Product Features
  • Regional Analysis
  • White Paper
Newest Hotspots Random
Newest Hotspots Random
【Exclusive Interview】From Vietnam to the World: Building a GenAI Photo App That Scales Advertising Strategy Analysis of Persona5: The Phantom X | AppGrowing Advertising Strategy Analysis of MARVEL Mystic Mayhem | AppGrowing May 2025 Non-gaming App Advertising Review Advertising Strategy Analysis of KAIJU NO. 8 THE GAME | AppGrowing May 2025 Mobile Game Advertising Review:Century Games’ Kingshot and Habby’s Wittle Defender Ramp Up Global Ad Spending
7.3 武汉 | 与 AppGrowing 相约社交出海破局者沙龙,抢占流量先机May 2025 Mobile Game Advertising Review:Century Games’ Kingshot and Habby’s Wittle Defender Ramp Up Global Ad SpendingAdvertising Strategy Analysis of KAIJU NO. 8 THE GAME | AppGrowing“派對不獸控”广告投放策略深度分析:如何通过信息流广告攻占休闲游戏市场 | AppGrowing角色扮演手游《MU Immortal》如何借力信息流和Meta Ads实现爆量投放 | AppGrowingMay 2025 Non-gaming App Advertising Review
How Gardenscapes Used Smart Ads to Stay a Global Hit - AppGrowing 【Exclusive Interview】From Vietnam to the World: Building a GenAI Photo App That Scales November 2024 Mobile Game Advertising Review:Infinity Nikki Surpasses 30 Million Global Pre-Registrations September 2023 Global Mobile Game Advertising Review - Habby Advertised Heavily with the Newly Released SOULS Huuuge Casino Slots Vegas 777 | Mobile Game Ad Analysis Spider Fighting: Hero Game’s Ad Strategy Revealed - How It Became the No.1 Action Game in 2023 with AppGrowing’s Data Analysis
Follow Me
  • facebook
  • twitter
  • linkedin
  • youtube
  • medium

Copyright © 2021 App Growing Gloabl. All Rights Reserved.