AppGrowing Global

  • Home
  • Ad Creatives
  • Top Apps
  • Product Feature
  • Pricing
  • Sign Up
  • EnglishEnglish
    • 中文中文
Global Mobile Games
Data Reports

Data Report | 2024 Global Mobile Marketing Strategy Whitepaper

In 2024, the global mobile advertising market steadily advanced amidst challenges and opportunities. Publishers generally faced concerns over traffic and revenue due to the slowdown in global market growth. At the same time, their various attempts to break through this anxiety have given rise to new market trends. For mobile games, mini-games continued to gain traction, reshaping the existing landscape of the global mobile gaming market. The rise of W2A (Web to App) advertising, along with the further application of AIGC in both gameplay content and ad marketing, has provided publishers with new strategies to overcome traffic concerns. For non-gaming apps, the rise of short drama apps and AI applications contributed to an overall positive growth trend in the number […]

2025年3月21日 0Comments 225Browse 0Like weng, zitao Read more
Data Reports

H1 2023 Mobile Game Global Advertising Report - AppGrowing

The first half of 2023 has passed. Compared with the contraction of advertising volume and the caution of advertisers in Q1, the mobile game advertising market showed a positive trend in Q2. Both ad volume and game app volume had obvious growth. Globally, after the downturn in Q1, ad volume and game app volume have been growing since March. The MoM growth rate of ad volume from March to May exceeded 20%, showing that advertisers' confidence has returned. To assist mobile game practitioners to comprehensively understand the changes in the global market, AppGrowing officially released the H1 2023 Mobile Game Global Advertising Report, which provides a thorough and systematic analysis of the global mobile game advertising trends, key categories, key […]

2023年8月4日 0Comments 3101Browse 0Like App Growing Global Read more
Data Reports

June 2023 Mobile Game Review-Moonton & ByteDance New Games Kick Off Pre-registration Advertising

Here is AppGrowing's analysis of the global mobile game advertising markets in June 2023, based on advertising data from 25 global media platforms in 50 countries/regions.   01 Advertising Trend   Overall, the global mobile advertising market continued its growth trend in June. Compared to May (May 2023 Review), the increase in ad volume, app volume, and creatives volume decelerated. The app volume in June 2023 was 24,774, a 3.5% MoM increase, slightly less than in May. Ad volume was 4.13M, a 10.8% MoM increase, and creatives volume was 1.08M+, up 4% MoM. Both ad and app volume peaked in the early days, with the highest number of ads and apps on June 2, at 870K+ and 12,723 respectively. The […]

2023年7月11日 0Comments 2680Browse 0Like App Growing Global Read more
   
Stay tuned for latest mobile advertising trends. Subscribe Now!
Categories
  • Adspy
  • Advertising Analysis
  • Advertising Media Analysis
  • brief
  • Data Reports
  • Exclusive Interview
  • Latest Events
  • Mobile Game Analysis
  • Monthly Report
  • Product Features
  • Regional Analysis
  • White Paper
Newest Hotspots Random
Newest Hotspots Random
Advertising Strategy Analysis of Free Fire | AppGrowing Advertising Strategy Analysis of DRAGON BALL Z DOKKAN BATTLE | AppGrowing Advertising Strategy Analysis of 斗羅大陸:獵魂世界 | AppGrowing Advertising Strategy Analysis of YuYu Hakusho: Slugfest | AppGrowing Advertising Strategy Analysis of Saint Seiya Galaxy Soldiers | AppGrowing Wittle Defender Rakes in $2M in Two Weeks — Habby’s Winning Formula Delivers Again
Bid Master模拟游戏广告投放策略全解析 | AppGrowingAdvertising Strategy Analysis of YuYu Hakusho: Slugfest | AppGrowingAdvertising Strategy Analysis of 斗羅大陸:獵魂世界 | AppGrowingSailing Age广告策略深度解析:角色扮演手游如何打响全球投放战役?| AppGrowingball sort games:color puzzles:如何通过信息流+视频素材主导休闲手游投放? | AppGrowingAdvertising Strategy Analysis of DRAGON BALL Z DOKKAN BATTLE | AppGrowing
April 2024 Mobile Game Advertising Review: the Success Story of Netmarble's New Game "Solo Leveling: Arise" eSkyFun’s New Games 蛋寶物語 Strategy Analysis | AppGrowi Another Game Thrives In Taiwan Market, How Does 4399 Achieve Consecutive Successes? March 2023 Global Mobile App Advertising Review A Fierce Advertising Competition Between miHoYo, Lilith Games, Nuverse and Glaciers Games [April 2023 Global Mobile Games Advertising Review] Family Farm Adventure - Turned a Simple Island into a Global Sensation
Follow Me
  • facebook
  • twitter
  • linkedin
  • youtube
  • medium

Copyright © 2021 App Growing Gloabl. All Rights Reserved.