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Mobile Game Analysis

Farlight 84: How an Action Game Maintained Its Popularity with Smart Advertising Campaigns

Farlight 84 is an action game that combines shooting, survival, and parkour elements. It was developed and published by Lilith Games, a Chinese company that is known for creating popular games such as Rise of Kingdoms and AFK Arena. Farlight 84 was released in December 2020 and has since been one of the most played and praised games in the action game genre. How did Farlight 84 maintain its popularity and competitiveness in such a crowded and dynamic market? In this article, we will use the advertising intelligence data by AppGrowing to analyze the advertising strategies and tactics of Farlight 84. 01 The Consistent Performance of Farlight 84 One of the most impressive aspects of Farlight 84’s advertising performance is […]

2023年7月2日 0Comments 4168Browse 0Like App Growing Global Read more
Mobile Game Analysis

How PUBG MOBILE Conquered the World with Its Smart Ads: A Data-Driven Analysis by AppGrowing

PUBG MOBILE is a popular action game that offers a thrilling battle royale experience for players. It is published by Tencent, a leading gaming company from China, and was officially launched on 2021-02-19. The latest version is V2.6.0. In this article, we'll analyze how PUBG MOBILE's advertising strategy make it successful by using data collected by AppGrowing, a leading global mobile advertising intelligence platform.   PUBG MOBILE’s Global Advertising Strategy   According to AppGrowing, PUBG MOBILE has created 3763 ads in total, covering 47 areas and 14 media. The game has a global reach and targets players from various countries and regions, such as Pakistan, Singapore, Egypt, Oman, Bahrain, Turkey, United Arab Emirates, Kenya, Kuwait, Qatar, Indonesia, Israel, Russia, and […]

2023年6月16日 0Comments 5188Browse 0Like App Growing Global Read more
   
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