Since last year, AI-related applications, represented by ChatGPT and Stable Diffusion, have been popping up. The extremely high output efficiency and content quality have led more and more industries to attach importance to the productivity evolution that AI may bring. For mobile marketing, the further growth of AIGC will enable a significant increase in ad productivity.
AppGrowing has launched the new feature, [AI Voice Generator], which provides automated generation of Ad Scripts and Voiceover with AIGC technology. It greatly improves the efficiency of multilingual copy and audio production, and effectively reduces the threshold of ad creatives' localization.
01 15 Languages Supported
Currently, [AI Voice Generator] can generate scripts in 15 languages and 3 durations including 15s, 30s, and 60s. Besides the common English, Chinese, Japanese, and Korean, it also support minor languages such as Malay, Portuguese, Arabic, and Indonesian. Advertisers could choose the appropriate local language according to the specific region for advertising.
This feature makes AI easy to use. Users just enter the App Name and Selling Point, select Category, Duration, and Output Language, and AI will rapidly and automatically generate the text in the specified language, and users can customize it to fit specific needs in different regions.
Source: AppGrowing
02 Intelligent AI Voiceover
The [AI Voice Generator] function of AppGrowing can further generate AI audio corresponding to the target language based on Ad Script. In addition to Language/Accent, [AI Voice Generator] also allows user to select the voice type to help advertisers quickly create audio suitable for video voiceover and efficiently solve the problem of localization.
Taking English text as an example, the generated AI audio is provided with accents from 5 countries/regions: the USA, the UK, India, Philippines, and Singapore, and as many as 22 corresponding voice options, which meet the needs of advertisers for more refined content creation.
Source: AppGrowing
This function will assist advertisers in better solving the difficulties faced in localization and cross-language campaign, enabling more accurate, efficient, and fast advertising.
The [AI Voice Generator] is currently in Beta status, AppGrowing team will further improve the quality of AI Script and Voiceover generation later on.
03 AIGC kicks off a New Generation of Mobile Marketing Revolution
Artificial intelligence is bringing greater change and innovation to the advertising industry.
The AIGC image, video, and 3D generation provide numerous ad creatives and improve the efficiency of advertising. AI generated Scripts and AI voiceover significantly enhance the efficiency of localization of global marketing and reduce work processes, all of which means advertisers can enter new markets faster, attract more potential customers, and thus take the lead in the market competition.
Also, the natural language processing capability of AI makes ad copy more intuitive and vivid. So the ad better fits local market preferences, increasing users' attention and interest to enhance the advantages of ad localization.
The skillful use of AI is becoming a requirement for a media buyer to advance to his/her future career.
Try the [AI Voice Generator] of AppGrowing now, stop the tedious and repetitive creation process, and get a step ahead of the creative localization.
Recently, AppGrowing also launched new official website.
The new website has optimized and upgraded the display surrounding the core features of AppGrowing, including the News of Competitor, Creative Rankings, Game Pre-registration Calendar, Top Games/Apps, etc. Users can directly browse the display of these features and rankings on the home page of the website to get a more intuitive and clear view of AppGrowing.
We hope the new website offers users a more comprehensive and clear understanding of AppGrowing. In the future, AppGrowing will keep improving the product features to enable more growth for all in the mobile game and app marketing industry.