Launching a new app always comes along with media buying, we need to do some research especially for apps not familiar with. How to market an app? Let's take Tiktok as a case study.

There are many opportunities in overseas markets, and as the first step to land overseas, user acquisition is the top priority. Where should you start when exploring an unfamiliar foreign market? Which overseas media platforms should be chosen? Which styles of creative are more popular? What localization adjustments should be made to the ad creative?

Gambling is illegal in most states of India, but there are games that can be played for real money. This article will introduce the top three games that pay real money in India.