1. Basic Information of Text or Die
App Name: Text or Die
Category: Trivia
Game Tags: -
Developer: Rollic Games
Worldwide Release Date: Apr 17, 2021
Total ads as of today: 9,379
Check More Information about this game
2. Overall Advertising Trends of Text or Die
We usually analyze ad intelligence from trends of ad creative and media platforms. This helps us fully understand the overall marketing strategy of our competitors so that we can optimize our marketing plan. Of course, AppGrowing also supports the analysis of ad intelligence from other dimensions.
Source: AppGrowing Monitoring period: 2022-03-19 ~ 2022-04-19
Advertising Format & Creative Type
From the ads format, Rewarded Video accounts for 46.68% and In-Feed accounts for 45.89%. In terms of ad creative type, Fullscreen Video accounts for 51.07% and Vertical Video accounts for 48.33%.
Source: AppGrowing
Media Platform Analysis
Understanding the competitor's advertising channels is the first step in marketing. AppGrowing covers mainstream media platforms worldwide.
According to the analysis of AppGrowing, we can see as of 2021-04-20, Text or Die's proportion of networks impressions is placed as:
This game uses Meta Audience Network and Facebook for advertising the most.
Meta Audience Network 22.85%,
Facebook 19.64%,
Instagram 19.60%,
Messenger 19.55%,
Unity Ads 16.57%.
Source: AppGrowing
3. Top 3 Ad Creatives Analysis of Text or Die
In this section, We're going to take a look at the current top-performing creatives for this game.
Ad Creative #1
Ad Creative #2
Ad Creative #3
Through the above analysis, we can see that most of these ad creatives visually demonstrate the meaning of the game's name: answer questions and try to get more blocks to survive the sharks. The game is simple and straightforward, encouraging players to download by showing it's easy to get started.
In conclusion
The above is the intelligence of ads for games analysis of Text or Die. Getting insight into your competitors from ad intelligence will be helpful for us to formulate correct and effective marketing strategies. By using competitive intelligence tools such as AppGrowing, you can track the ad performance of competitors to adjust your campaigns, optimize your budget and improve ad ROI!
More intelligence on the mobile advertising market can be found on AppGrowing.
The above-related advertising materials are from AppGrowing, which is only used for research and analysis. All Rights Reserved.
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