AppGrowing Global

  • Home
  • Ad Creatives
  • Top Apps
  • Product Feature
  • Pricing
  • Sign Up
  • EnglishEnglish
    • 中文中文
  1. Home
  2. Mobile Game Analysis
  3. This article

How X-hero Ranked NO.1 in Vietnam with Its Smart Advertising Strategy - Data Analysis by AppGrowing

2023年7月24日 1449Browse 0Like 0Comments

X-hero is a card game from China, which has received rave reviews for its stunning graphics, immersive sound effects, and addictive gameplay.

What made X-hero so successful? How did it use its smart advertising strategy to rank NO.1 in Vietnam? In this article, we will use the data analysis provided by AppGrowing to reveal the secrets behind X-hero’s advertising success.

 

01 X-hero’s Smart Advertising Strategy in Vietnam

 

According to AppGrowing, X-hero has created 899 ads in total, covering 2 areas and 7 media. The game has targeted Vietnam, where it ranked NO.1 in the Google Play charts on 2023-07-22. This shows that X-hero has a clear target market and a strong localization strategy.

02 Choosing the Right Ad Formats

X-hero has also used various types of ad formats to attract and retain users. AppGrowing reveals that around 93.78% of its ads are in the form of In-feed, which are native ads that blend in with the content of the media platforms. These ads are more likely to generate user interest and engagement than banner or interstitial ads.

Source: AppGrowing

03 Creating Engaging Ad Creatives

X-hero has mainly used Horizontal and Square Video as its ad creatives, accounting for around 58.25% of its ads. Video ads are more effective than static images or text ads in showcasing the features and benefits of the game. They can also create emotional connections with the users and stimulate their curiosity and desire to play.

Source: AppGrowing

04 Timing the Ad Volume

AppGrowing also shows that X-hero has reached its peak of ad volume in a single day on 2023-07-20, with 481 ads. This indicates that X-hero has adopted a burst campaign strategy, which is a short-term intensive advertising campaign that aims to boost the app ranking and visibility in a short period of time. Burst campaigns can help apps gain organic downloads and word-of-mouth referrals from the increased exposure.

Source: AppGrowing

05 Selecting the Best Media Channels

X-hero has advertised mostly on Facebook, with a total of 34.52% ads. Facebook is one of the most popular social media platforms in Vietnam, with over 70 million users as of 2023. Facebook offers various ad formats and targeting options for advertisers to reach their potential customers.

Source: AppGrowing

 


*The content and media in this article are protected by copyright laws. Some information is cited from public sources for illustrative purposes only, with ownership retained by the original authors. This article provides general information only and is not meant as opinion or advice for specific situations.

Follow AppGrowing's social media accounts or register immediately at AppGrowing to learn more mobile advertising insights.

  • LinkedIn: @AppGrowing
  • Twitter:@AppGrowing
  • Facebook: @AppGrowing

MORE:

  1. How PUBG MOBILE Conquered the World with Its Smart Ads: A Data-Driven Analysis by AppGrowing PUBG MOBILE is a popular action game that offers a thrilling battle royale experience for players. It is published by...
  2. Lords Mobile: The Secrets Behind Its Global Success in Strategy Games: An In-depth Advertising Analysis - AppGrowing Lords Mobile is a strategy game that challenges players to build an empire and clash with other players in real-time...
  3. Every Hero - Ultimate Action | Mobile Game Ad Analysis Every Hero - Ultimate Action is a mobile action game developed by Feeling Game Company Ltd. In this report on...
  4. Farlight 84: How an Action Game Maintained Its Popularity with Smart Advertising Campaigns Farlight 84 is an action game that combines shooting, survival, and parkour elements. It was developed and published by Lilith...
Tags: casual games Chinese Developers Vietnam Games
Last updated:2023年7月24日

App Growing Global

Global Mobile Ad Intelligence and Analysis Platform

Like
< Previous
Next >
Stay tuned for latest mobile advertising trends. Subscribe Now!
Categories
  • Adspy
  • Advertising Analysis
  • Advertising Media Analysis
  • brief
  • Data Reports
  • Latest Events
  • Mobile Game Analysis
  • Monthly Report
  • Product Features
  • Regional Analysis
  • White Paper
Newest Hotspots Random
Newest Hotspots Random
NetEase's New Game Once Human Strategy Analysis | AppGrowing April 2025 Mobile Game Advertising Review:Casino Games Overtook Casual and Puzzle titles to Become April’s Most Advertised Mobile Genre Data Report | Creative & Strategic Trends in Global Mobile Advertising(2025Q1) HABBY's New Game Wittle Defender Strategy Analysis | AppGrowing Level Infinite's New FPS Game Delta Force Strategy Analysis | AppGrowing LTGAMES Expands into Short Dramas with Strategic Investment and Overseas Hiring
从基建、方法论到文化出海,2025 年游戏出海有哪些隐藏机会点?AppGrowing 3 月海外小说作品 & 应用洞察LTGAMES Expands into Short Dramas with Strategic Investment and Overseas HiringLevel Infinite's New FPS Game Delta Force Strategy Analysis | AppGrowingHABBY's New Game Wittle Defender Strategy Analysis | AppGrowingData Report | Creative & Strategic Trends in Global Mobile Advertising(2025Q1)
Mobile Games Marketing in Southeast Asia Save The Pirate! Make choices! | Mobile Game Ad Analysis 2022 Mobile Gaming Market for Latin America Harnessing the Power of Facebook Ads: Insights from AppGrowing’s Ad Intelligence Why Did Tencent's Subsidiary Miniclip Spend $1.2 Billion To Acquire An IAA Mobile Gaming Company? White Paper: Global Mobile Game Advertising in HI 2022
Follow Me
  • facebook
  • twitter
  • linkedin
  • youtube
  • medium

Copyright © 2021 App Growing Gloabl. All Rights Reserved.