AppGrowing Global

  • Home
  • Ad Creatives
  • Top Apps
  • Product Feature
  • Pricing
  • Sign Up
  • EnglishEnglish
    • 中文中文
  1. Home
  2. Mobile Game Analysis
  3. This article

How Dream11 फैंटसी क्रिकेट ऐप Hit a Six with Its Ad Campaign - A Case Study by AppGrowing

2023年9月15日 3421Browse 0Like 0Comments

Dream11 फैंटसी क्रिकेट ऐप is a sports game that allows users to create their own fantasy cricket teams and compete with other players. It is published by Sporta, a publisher from India that specializes in sports and casual games. According to AppGrowing, a leading platform for app marketing intelligence, Dream11 फैंटसी क्रिकेट ऐप has been very active in advertising across various channels and regions, achieving impressive results in terms of ranking and exposure. In this article, we will explore the advertising intelligence of the game and provide some insights on its ad strategy and performance.

Source: AppGrowing

 

01 The Numbers Behind the Game: Ad Volume and Distribution

 

Source: AppGrowing

As of 2023-09-11, Dream11 फैंटसी क्रिकेट ऐप has created 16,393 ads in total, covering 22 areas and 6 media. The majority of its ads are targeted at India, where it ranks NO.1 in the App Store charts for sports games. It also entered the Top 10 in Pakistan and Bangladesh as well. The main media platforms that it uses are Instagram, Facebook, Messenger, AdMob and Facebook (FAN).

Source: AppGrowing

In the past three months, from 2023-06-14 to 2023-09-11, Dream11 फैंटसी क्रिकेट ऐप created 5,006 ads in total, around 72.45% of which are in the form of in-feed. Ad creatives are mainly image-based, accounting for 67.76% of the total. The peak of ad volume in a single day was 523, which appeared on 2023-09-03.

Source: AppGrowing

 

02 The Art of the Game: Ad Creatives and Content

 

Dream11 फैंटसी क्रिकेट ऐप’s ad creatives are mainly designed to showcase the features and benefits of the game, such as the realistic graphics, the variety of cricket matches and tournaments, the rewards and prizes, and the social interaction with other players. Some of the ad creatives also use celebrity endorsements or user testimonials to increase credibility and appeal. The ad content is mostly written in Hindi or English, with some regional languages such as Bengali or Tamil as well.

Source: AppGrowing

 

03 The Strategy of the Game: Ad Performance and Insights

 

Dream11 फैंटसी क्रिकेट ऐप’s ad strategy is mainly focused on leveraging the popularity and passion of cricket in India and other South Asian countries. By offering a realistic and immersive gaming experience that allows users to create their own fantasy teams and compete with others, Dream11 फैंटसी क्रिकेट ऐप attracts and retains a large and loyal user base. Moreover, by using various incentives such as cash prizes, coupons, referrals, and leaderboards, Dream11 फैंटसी क्रिकेट ऐप encourages users to play more frequently and spend more money on the game.

Source: AppGrowing

MORE:

  1. Chinese Casual Game BingoPlus Won the Philippines Market - A Case Study by AppGrowing In this article, we will reveal the amazing story of how a Chinese casual game can win the Philippines market...
  2. How Vô Địch Triệu Hoán Sư Became the Top Card Role Playing Game in Vietnam: A Case Study by AppGrowing Vô Địch Triệu Hoán Sư is a card role playing game that has taken Vietnam by storm, ranking NO.1 in...
  3. The Winning Strategy of ZingPlay - Game bài - Tien Len: A Case Study of Mobile Advertising for Casino Card Games Casino games are one of the most popular and profitable genres in the mobile gaming market. The global casino games...
  4. How Gardenscapes Used Smart Ads to Stay a Global Hit - AppGrowing Gardenscapes is a casual game that combines match-3 puzzles with garden renovation. It was developed and published by Playrix, a...
Tags: India Games Mobile Game Advertising Sports Games
Last updated:2023年9月22日

App Growing Global

Global Mobile Ad Intelligence and Analysis Platform

Like
< Previous
Next >
Stay tuned for latest mobile advertising trends. Subscribe Now!
Categories
  • Adspy
  • Advertising Analysis
  • Advertising Media Analysis
  • brief
  • Data Reports
  • Latest Events
  • Mobile Game Analysis
  • Monthly Report
  • Product Features
  • Regional Analysis
  • White Paper
Newest Hotspots Random
Newest Hotspots Random
Data Report | Creative & Strategic Trends in Global Mobile Advertising(2025Q1) HABBY's New Game Wittle Defender Strategy Analysis | AppGrowing Level Infinite's New FPS Game Delta Force Strategy Analysis | AppGrowing LTGAMES Expands into Short Dramas with Strategic Investment and Overseas Hiring After Whiteout Survival pulled in $2 billion, Century Games Eyes Its Next Breakout Hit March 2025 Non-gaming App Advertising Review:Short Drama is Growing Rapidly, with 9 Chinese Publishers Enter Top 30
从基建、方法论到文化出海,2025 年游戏出海有哪些隐藏机会点?AppGrowing 3 月海外小说作品 & 应用洞察March 2025 Mobile Game Advertising Review:FunPlus’s Superhero-themed 4X Game is Gaining MomentumFunPlus 做了一款 DC 题材的 SLG?DC:Dark Legion™策略游戏广告投放策略深度分析 | AppGrowing游戏公司跨界做短剧,这事靠谱吗?LTGAMES Expands into Short Dramas with Strategic Investment and Overseas Hiring
AppGrowing White Paper: A Review of Mobile Game Advertising in 2024 Q1 Bingo Blitz | Mobile Game Ad Analysis Mobile Games Marketing in Southeast Asia Huuuge Casino Slots Vegas 777 | Mobile Game Ad Analysis MU: Trứng Vàng Vô Hạn Gained No.1 Downloaded and Grossing Mobile Game in Vietnam Sialia Games’ New MMORPG 救世者之樹:新世界 Strategy Analysis | AppGrowing
Follow Me
  • facebook
  • twitter
  • linkedin
  • youtube
  • medium

Copyright © 2021 App Growing Gloabl. All Rights Reserved.