1. Basic Information of Merge Mansion
App Name: Merge Mansion
Category: Puzzle
Game Tags: -
Developer: Metacore Games Oy
Worldwide Release Date: Sep 16, 2020
Total ads as of today: 9,039
Check More Information about this game
2. Overall Advertising Trends of Merge Mansion
We usually analyze ad intelligence from trends of ad creative and media platforms. This helps us fully understand the overall marketing strategy of our competitors so that we can optimize our marketing plan. Of course, AppGrowing also supports the analysis of ad intelligence from other dimensions.
Source: AppGrowing Monitoring period: 2022-03-18 ~ 2022-04-18
Advertising Format & Creative Type
From the ads format, Rewarded Video accounts for 49.69%. In terms of ad creative type, Fullscreen Video accounts for 61.98%.
Source: AppGrowing
Media Platform Analysis
Understanding the competitor's advertising channels is the first step in marketing. AppGrowing covers mainstream media platforms worldwide.
According to the analysis of AppGrowing, we can see as of 2021-04-19, Merge Mansion's proportion of networks impressions is placed as:
This game uses Meta Audience Network and Admob for advertising the most.
Meta Audience Network 25.81%,
Admob 18.44%,
Facebook 16.70%,
Unity Ads 13.86%,
Instagram 12.02%.
Source: AppGrowing
3. Top 3 Ad Creatives Analysis of Merge Mansion
In this section, We're going to take a look at the current top-performing creatives for this game.
Ad Creative #1
Ad Creative #2
Ad Creative #3
Through the above analysis, we can see that most of these ad creatives consist of plots and interactions of the two characters on the icon, with game elements like Merge and Mystery, which arouse users' curiosity.
In conclusion
The above is the mobile game advertising intelligence analysis of Merge Mansion. Getting insight into your competitors from ad intelligence will be helpful for us to formulate correct and effective marketing strategies. By using competitive intelligence tools such as AppGrowing, you can track the ad performance of competitors to adjust your campaigns, optimize your budget and improve ad ROI!
More intelligence on the mobile advertising market can be found on AppGrowing.
The above-related advertising materials are from AppGrowing, which is only used for research and analysis. All Rights Reserved.
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