Beast Lord is a strategy game that has been making waves in the global market. It is published by StarFortune, a Chinese company that specializes in developing and operating mobile games. The game combines elements of fantasy, war, and simulation to create an immersive and challenging gaming experience for players. But how did Beast Lord achieve such success? What are the secrets behind its advertising strategy? In this article, we will use AppGrowing, an international marketing consultant that provides data and insights for mobile app developers and advertisers, to analyze the advertising performance of the game in different regions and media.   01 Beast Lord’s Massive Advertising Reach Across 46 Areas and 9 Media   According to the data monitored […]

Traffic Escape! is a puzzle game that challenges players to escape from various traffic scenarios by moving cars, buses, trucks, and other vehicles. The game was published by Fomo Games, a publisher from Turkey, in August 2023. Since then, it has achieved remarkable success in the global market, especially in the English-speaking countries. In this article, we will use the data monitored and collected by AppGrowing, a leading platform for mobile app marketing intelligence, to analyze the advertising strategy and performance of the game.     01 The Secret Behind Traffic Escape!'s Global Success on Google Play   According to AppGrowing, Traffic Escape! has created 965 ads in total, covering 16 areas and 8 media. The game has been aggressively […]

Vô Địch Triệu Hoán Sư is a card role playing game that has taken Vietnam by storm, ranking NO.1 in the App Store charts. How did it achieve such a feat? What are the secrets behind its advertising success? In this case study, AppGrowing will reveal the advertising strategy of the game, and show how it has outperformed its competitors in the market. Source: AppGrowing   01 How Vô Địch Triệu Hoán Sư Reached a Wide and Diverse Audience with Its Advertising Coverage and Media   Source: AppGrowing One of the key factors that contributed to Vô Địch Triệu Hoán Sư’s popularity is its extensive and strategic advertising coverage and media. According to the data from AppGrowing, the game has […]

Dream11 फैंटसी क्रिकेट ऐप is a sports game that allows users to create their own fantasy cricket teams and compete with other players. It is published by Sporta, a publisher from India that specializes in sports and casual games. According to AppGrowing, a leading platform for app marketing intelligence, Dream11 फैंटसी क्रिकेट ऐप has been very active in advertising across various channels and regions, achieving impressive results in terms of ranking and exposure. In this article, we will explore the advertising intelligence of the game and provide some insights on its ad strategy and performance. Source: AppGrowing   01 The Numbers Behind the Game: Ad Volume and Distribution   Source: AppGrowing As of 2023-09-11, Dream11 फैंटसी क्रिकेट ऐप has created 16,393 […]

Song Kiếm Loạn Vũ is a role-playing game (RPG) that takes players to a fantasy world of martial arts and swordsmanship. The game is developed and published by VGP, a leading game company in Vietnam.  In this article, we will use AppGrowing’s data and tools to examine the advertising strategy and performance of Song Kiếm Loạn Vũ in the global market, and to explore the possible reasons behind its success. Source: AppGrowing   01 How Song Kiếm Loạn Vũ Dominated the App Store Charts in Various Regions   According to the data monitored and collected by AppGrowing, the game has created 4,087 ads in total, covering 42 areas and 4 media. The areas include Vietnam, Thailand, Indonesia, Malaysia, Singapore, Philippines, […]

Metal Slug, the classic run-and-gun game from Japanese developer SNK, is one of the brightest stars of the arcade era. In August 2023, Metal Slug: Awakening, a licensed mobile game developed by TiMi Studio of Tencent from China, was officially released in Hong Kong, Macao & Taiwan of China, and Southeast Asia by Vietnamese NPH VNG. According to AppGrowing, Metal Slug: Awakening immediately topped Google Play and App Store game charts since its availability on August 22nd. Source: AppGrowing   01 Metal Slug's Maximum Reproduction and Innovative Gimmicks   Arcade games have been popular worldwide since last century, and there are two main ways in which they moved from the game halls to mobile phones. First, they continued to develop […]

On August 31st, the "Symbiosis" YouCloud Digital Growth Conference was successfully held in Guangzhou, China. Focusing on enterprise digital marketing, the conference gathered 30+ senior experts from industries such as e-commerce, short drama, and game to discuss the new path of future marketing trends, business growth, and eco-win. The conference attracted thousands of elites in mobile advertising and internet technology. At the same time, YouCloud officially announced its new brand identity "Dagital & Intelligence Leader", focusing on symbiosis, exploring the essence of marketing, and assisting enterprises in the new process of digital marketing. At the "Global Game Marketing and Growth Forum", AppGrowing collaborated with guests from Snapchat, Unity, Xsolla, YFCH, Google, etc., focusing on the new direction of global game […]

Metal Slug: Awakening is a role-playing game (RPG) based on the classic arcade shooter Metal Slug. It was developed by TiMi Studios, a subsidiary of Tencent Games, and published by VNG, a leading game publisher from Vietnam. The game was officially launched on August 20, 2023, after a month-long pre-registration period. It quickly became a hit in several regions, especially in Southeast Asia, where it topped the Google Play charts in eight countries. Source: AppGrowing How did Metal Slug: Awakening achieve such a remarkable success? What were the strategies and tactics behind its advertising campaign? In this article, we will use the data and insights from AppGrowing to reveal the secrets of Metal Slug: Awakening’s marketing success.   01 Metal […]

Family Farm Adventure is a manage game that lets players explore a tropical island and restore its beauty. The game is developed and published by Century Games, a Chinese company that specializes in casual and simulation games. Family Farm Adventure has been a hit among global audiences, reaching the top charts in many countries and regions. How did the game achieve such success? What are the strategies and tactics behind its advertising campaigns? In this article, we will use AppGrowing to analyze the advertising intelligence of Family Farm Adventure and reveal some insights and tips for game developers and marketers. Source: AppGrowing   How Family Farm Adventure Dominated the Global Charts   According to the data monitored and collected by […]

Đấu Thần Tuyệt Thế is a MMORPG game that has taken the Vietnamese market by storm. It was officially launched on August 10, 2023, and has quickly risen to the top of the App Store charts in Vietnam. How did this game achieve such a remarkable success in a short time? What are the secrets behind its advertising strategy? In this article, we will use the data and insights from AppGrowing to reveal the answers. Source: AppGrowing   Đấu Thần Tuyệt Thế: A MMORPG Game that Delivers an Immersive Experience   Đấu Thần Tuyệt Thế is a MMORPG published by Vplay from Vietnam. The game features a fantasy world with rich lore, diverse races, and epic battles. The game boasts stunning […]